Just Keep Making

Market

  • Chicago, IL 

Strategic Services

  • Product Promotion
  • Custom Fabrication
  • Event Production 
  • Event Staffing
  • Graphic Design
  • Print Production
 

In partnership with Ogilvy and Mrs. Meyer’s Clean Day, OutCold transformed a VW Thing and teardrop trailer into a maker’s paradise.

The activation served to provide a hands-on crafting opportunity for consumers and to create socially sharable content. OutCold designed and constructed the event footprint out of parts of the VW Thing. The activation inspired makers to look for potential in everyday objects while also generating digital content.