This Truck Gives Us The Willys

April 27, 2016

She's bright yellow, has had a major heart transplant, and is the loudest vehicle in our fleet. This 1960 Willys pickup is anything but quiet, and she has a paint job to match. From hauling event supplies to pulling event trailers, this truck does it all. Did we mention she has a new heart? Under her hood, you'll find a brand spanking new Chevy 350 motor that Fritz famously claims, "melts tires." Check her out. 

She made her debut with us on a Free People x Nordstrom tour down the Pacific Coast Highway last summer. Let's just say she was in her element. Read about the full tour here

Her body and sound attract attention wherever she goes. There's something about a vintage yellow truck that sparks a memory or inspires a daydream in just about everybody.

That thing is sweet!
— Says everyone everywhere

Follow her journey and the other OutCold Wheels on Instagram: @outcoldmarketing.